https://iicchicago.esteri.it/iic_chicago/en/gli_eventi/calendario/2021/07/moto-guzzi-100-years.html
Italian Design Day 2021
Moto Guzzi: 100 Years
The Consulate General of Italy in Chicago, Piaggio Group and the Italian Cultural Institute in Chicago celebrate Moto Guzzi’s 100th birthday: one hundred years of passion, success, adventure, innovation and the sheer joy of riding motorcycles.
Jeffrey Schnapp (Harvard University), Greg Lynn (Moto Guzzi factory and museum designer), Miguel Galluzzi (Head of Piaggio Advanced Design Center) and Marco D’Acunzo (Chief Marketing Officer Piaggio Group Americas) introduce Moto Guzzi 100 Years, the inspiring book, curated by Jeffrey Schnapp, where a writer, an actor, three journalists, a DJ, a designer, an astronaut and a cultural historian recount their passion for the Mandello Eagle, while their tales are interspersed with the exploration of the past, the present, and the future of the company through images of vehicles, places and above all stories of individuals, famous and ordinary who have made the history of the brand.
Video:
Italian Design Day 2021
Moto Guzzi: 100 Years
The Consulate General of Italy in Chicago, Piaggio Group and the Italian Cultural Institute in Chicago celebrate Moto Guzzi’s 100th birthday: one hundred years of passion, success, adventure, innovation and the sheer joy of riding motorcycles.
Jeffrey Schnapp (Harvard University), Greg Lynn (Moto Guzzi factory and museum designer), Miguel Galluzzi (Head of Piaggio Advanced Design Center) and Marco D’Acunzo (Chief Marketing Officer Piaggio Group Americas) introduce Moto Guzzi 100 Years, the inspiring book, curated by Jeffrey Schnapp, where a writer, an actor, three journalists, a DJ, a designer, an astronaut and a cultural historian recount their passion for the Mandello Eagle, while their tales are interspersed with the exploration of the past, the present, and the future of the company through images of vehicles, places and above all stories of individuals, famous and ordinary who have made the history of the brand.
Video: